Matt Miller & Matt Keats - Purveyors of Fine Creative Advertisements
Matt Miller and Matt Keats are Creative Directors, offering Art Direction and Copywriting expertise with a focus on craft, storytelling and strong strategic insights.
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Audi Ahab

Audi
Audi has the most legendary all-wheel-drive system in the industry. To celebrate it’s 30th anniversary, we told a legend of our own. It’s not everyday you can turn one of the greatest stories in American literature into a 60-second car commercial.

Audi has the most legendary all-wheel-drive system in the industry. To celebrate it’s 30th anniversary, we told a legend of our own. It’s not everyday you can turn one of the greatest stories in American literature into a 60-second car commercial.

This was the spot that started everything for us on Audi. We had done some things before, but tonally this pointed us in a new direction that we’re still following today.